Cardinals
Corporate site for a cross-border legal advisory: practice pages, team profiles, jurisdiction coverage, insights and events, and a consultation request flow. English and Russian versions.
Side projects · 2017-2025
Alongside my corporate career I have always built websites for small businesses. It started in 2017 as Extra Flow, a one-person studio: I talked to clients, designed the pages, built them on WordPress and set up analytics and SEO. Today I still take on the occasional project for people I know. The early work is simple by today's standards, but it is where I learned to ship a site end to end.
Recent
Corporate site for a cross-border legal advisory: practice pages, team profiles, jurisdiction coverage, insights and events, and a consultation request flow. English and Russian versions.
Site for a custom cake studio: the founder's story, pricing, a large gallery, traditional and vegan flavour menus, and ordering via WhatsApp.
Own product
A Telegram Mini App marketplace for Russian-speaking expats in the UAE that I built and run alongside my day job: about 3,000 users, RU and EN, personalised subscriptions, map and swipe modes. Details on request.
Extra Flow · 2017-2021
Screen recordings of these sites are also archived on the Extra Flow YouTube channel.
Lead-generation site for a company that buys apartments and other property for cash: service pages per property type, a quote form and a callback widget. Later grew into a multi-page site with local SEO for Krasnodar and Maykop.
Two builds for MYIDEM, a well-known Moscow nightlife media brand: an events calendar the editors filled from the admin panel, and an advertising rate card page. Designed and developed myself, on tight deadlines.
Why it still matters
Brief, design, build, launch, analytics, SEO. Doing every step myself is why I can write requirements engineers can build from today.
Small business owners judge a site by calls and orders, not by looks. That lens carried straight into D2C eCommerce.
Several of these sites are still running years later with little maintenance. Simple, well-structured builds age well.